Major Matina Jewell

(Retired) CSP

Life-changing perspective from the front line of leadership, resilience and change.

Finalist 2018

Major Matina Jewell

(Retired) CSP

Life-changing perspective from the front line of leadership, resilience and change.


Major Matina Jewell (Retired) CSP is an inspirational trailblazer, helping leaders build resilient teams to thrive through change.

Named in the ‘AFR 100 Women of Influence 2018’, Matina is also a Telstra Business Awards Finalist and was named a CPA Australia ‘Top-10 Smart Thinker’.

Among her honorary roles, Matina is a founding ambassador for Project Thankful, a movement partnered with the United Nations to help empower women and children globally.

A bark portrait painting of Matina was entered for the 2019 Archibald Prize, and her incredible life story has been optioned for a global feature film.

Military Trailblazer & Peacekeeper

Major Matina Jewell (Retired) CSP grew up in the hinterland of Byron Bay and joined the Army at age 17.  During her 15-year military career, Matina:

Advisor & Ambassador

Since being medically retired, Matina has campaigned for change for veterans and others in need through numerous honorary, ambassador and advisory roles, including:

Change Champion

Matina is a proud mum to busy young girls with husband Clent Jewell, and lives on the Far North Coast of NSW.

Play Showreel
Play Video

Australian War Memorial

Matina's In-Their-Words contribution, now part of a permanent exhibition at the Australian War Memorial  (4.24s)

Play Video

ABC Australian Story Documentary

The Blue Beret – Parts I & II

Play Video

Foxtel Documentary

Foxtel ‘I Survived’ Documentary


Matina is honoured to be a Brand Ambassador for TOYOTA FINANCIAL SERVICES (TFS) who have supported millions of Australians in financing and protecting their vehicles.

Matina and TFS are aligned in their passion and duty for serving the communities they work and live in.

As a UN Peacekeeper in the Middle East, Matina patrolled ‘The Blue Line’ for many months in her TOYOTA LANDCRUISER PRADO.

And Matina is just as appreciative of the safety and comfort of TOYOTA LANDCRUISER PRADO doing the school drop-off and pick-ups today.

With aligned values of respect, passion, quality, innovation, and collaboration, Matina Jewell is proud to be associated with the HOGO BOSS brand.

With sustainability and success inextricably linked, HUGO BOSS has long been Matina’s first choice as the most accessible, fashionable and innovative wardrobe. “HUGO BOSS offers high quality and comfort every time – whether I’m heading to a keynote speech from a long haul flight, or to a coffee meeting from school pick up”.

Quality, innovation, and responsibility form the foundation of HUGO BOSS sustainability strategy, and focus efforts on the Sustainable Development Goals (SDGs) of the United Nations.


AFR 100 Women of Influence Awards
Finalist 2018

AFR 100 Women of Influence Awards Finalist 2018

The Australian Financial Review (AFR) 100 Women of Influence Awards identifies Australian women championing change in business and society, and those who have dedicated their time and energy to help and encourage other women fighting for change every day.

Professional Speakers Australia
Certified Speaking Professional 2017

Professional Speakers Australia Certified Speaking Professional 2017

Matina was awarded Certified Speaking Professional (CSP) accreditation by the Professional Speakers Association Australia in 2017, being recognised internationally as a professional speaker of the highest standard.

Telstra Business Women’s Awards
Finalist 2016

Telstra Business Women’s Awards Finalist 2016

The Telstra Business Women’s Awards recognises outstanding women and celebrates those doing business differently, redefining the conversation on female leadership at all levels of business.
Honorary roles

Project Thankful

Project Thankful Founding Ambassador

Matina is a founding ambassador for Project Thankful, a movement to encourage all of us to reflect on how the everyday can be extraordinary. Thankful® is partnered with the United Nations for the empowerment and cessation of violence against women and children, globally.

Australian Peacekeeping Memorial Project Ambassador

Australian Peacekeeping Memorial Project Ambassador

The Australian Peacekeeping Memorial Project was established to raise funds to construct the memorial honouring the service, courage and sacrifice of Australian peacekeepers in the service of international peace and security. The memorial opened in Canberra on 14th September 2017, the 70th anniversary of Australia’s involvement in UN Peacekeeping Missions.

ANZAC Centenary

ANZAC Spirit - ANZAC Centenary Commissioner

Matina provided advice to the Prime Minister and Government as one of the six-member ANZAC Centenary Commission, which included former Prime Ministers Bob Hawke and the late Malcolm Fraser, on how to best commemorate arguably one of the most important milestones in our young Nation's history - The ANZAC Centenary from 2014 to 2018.
Recent Activity

Thrilled to give the opening #keynote presentation on day 2 of the Australian Institute of Credit Management virtual conference.
Where I shared my experiences of leading through times of crisis, decision making under pressure, resilience & the power of flexibility

Delighted to be featured in @CEOmagazineANZ upcoming Jan/Feb edition which is out next month in both print & digital. For a sneak peek at the article, you can read it on the CEO magazine business/leadership page (via the link below) which launched today.

Matina Jewell's effective leadership rules for business from the frontline

From serving on five overseas missions and earning nine military and war medals to becoming an Australian Peacekeeping Ambassador, keynote speaker and…

Delighted to give the keynote at ABN Group virtual Breakfast series this morning where I shared my experiences serving as a UN peacekeeper during the 2006 Lebanon War. 
#matinajewell #abngroup #boutiquehomes #homebuyerscentre #keynotespeaker #leadershipinaction #virtualkeynote

During this challenging year, perspective is powerful.
What lens might you take for tomorrow & the future because from my experiences if we can change our perspective we can actually change our lives.
#matinajewell #leadershipinaction #leadershipkeynotespeaker #virtualkeynote

Excited to deliver the second session of a series of virtual events for Chubb Insurance Cornerstone group yesterday.
This workshop focused on how leaders can empower their teams through effective delegation & my Arcs of Fire 5D’s of Delegation framework

Delighted to give the virtual closing keynote on #leadership & #decisionmaking for Lawlink in New Zealand at their conference in Christchurch today. Big thank you to @rickynowak @SimonTupman & Carol Patton

#matinajewell #leadershipinaction #virtualkeynote #keynotespeaker #boss

Absolutely thrilled to give a keynote to the fabulous staff @HUGOBOSS in Hong Kong Singapore South Korea Japan & Australia as part of a live virtual event for the BOSS South East Asia and Pacific regions yesterday #bossxmatina #keynotespeaker #leadershipinaction #resilience #boss

Excited to share the ‘virtual stage’ today with Australian Cricket legend #justinlanger & give the opening keynote at an event for @bristolmyerssquibb
Shared my experiences of leading through times of crisis, decision making under pressure, resilience & the power of perspective.

Today is National Police Remembrance Day.  To commemorate the contribution, service & sacrifice made by our policemen & women to keep our communities safe at home & overseas

#policeremembranceday #australianpolice #australianfederalpolice #nswpolice #wewillrememberthem #NPRD2020

More copies of my book “Caught in the Crossfire” signed & heading to the post office today
If you would like a personally signed copy order through my website
#matinajewell #author #crossfirebook #resilience #peacekeeper #unitednations #leadershipinaction

Load More…

I admire people who are really clear on their purpose.

I know that when I am living purposefully, I feel more meaning in everything I do.

And when I take action around my purpose, I feel fulfilled.

I call this ‘dutiful’; the duty we have to ourselves to live life on purpose.

purposeful  + meaningful + actionable = fulfilment

It feels beautiful to live dutiful.